Lori Becker — Owner & Head Coach
- CrossFit Level 2 Trainer
- American Red Cross CPR/AED/First Aid Instructor
- CrossFit Kids Certified Trainer
- CrossFit Gymnastics Certified Trainer
- CrossFit Mobility Certified Trainer
- USAW Sports Performance Coach
- Yoga Teacher Training
- Adult & Pediatric CPR/AED/ First Aid & Epi-Pen Certified
Gymnastics, swimming, soccer, synchronized swim team, and color guard in a competition marching band – you name it, Lori’s grew up doing a lot of different sports and activities. Post-college, she added several disciplines of yoga and joined a few gyms. In her late 20s, she was “challenged” to join a group of cyclists on a trip to Iowa for “a little bike ride.” The ride, RAGBRAI, is a week-long, 500+ mile cycling and camping event that she attended for 8 years and loved. After cycling, she began ballroom dancing (for fun) and after 3 years, began competing. It was at this time that she started CrossFit for strength and conditioning. She started CrossFit in 2010 and began coaching in 2015.
It wasn’t long before she fell in love with CrossFit and everything else it offers including a strong gymnastics base and connection to both yoga and dance. CrossFit has made Lori stronger, healthier, and more self-confident all of which she passes on to her members. In addition to being our mobility maven, Lori is also the owner and Head Coach of CrossFit Exclamation (CFE).
Lori grew up in Andover, MA and holds a Master’s degree from Boston University’s Entrepreneurial Management Institute along with several CrossFit certifications and has prior experience owning, managing and coaching in the CrossFit community. In addition to CFE, Lori started, and is CEO of, a successful educational publishing services company that celebrated its 16th year in business in 2018.
Coach Lori Becker